In hospitality, everything revolves around guest experience, service and creating unforgettable moments. As an entrepreneur in this sector, you are responsible for both the daily operations and the long-term growth of your business. During this program you will learn how to provide excellent guest experiences while developing your company. You will be trained in hospitality and service, leadership and people management, marketing and promotion, and financial management. Communication skills in English, Dutch and a second foreign language, as well as a strong focus on sustainability and safety, are also part of the curriculum. This way, you will develop into a versatile professional, ready to start your own company or take on a leadership role in a hotel, restaurant, event venue or leisure company.
During the Entrepreneur in Hospitality program you will learn how to run a business in the hospitality industry. You develop the skills to provide guests with an unforgettable experience, from handling reservations to solving complaints and ensuring a safe and welcoming environment. You will learn how to lead a team, coach staff and organize daily operations. At the same time, you will focus on entrepreneurship: writing a business plan and financial plan, monitoring quality and discovering how marketing and promotion contribute to the success of a company. A unique part of this program is Culinary Arts, where you gain extra knowledge and skills in cooking, kitchen operations and culinary guest experience. Languages and communication are also an important focus, as well as sustainability and safety. In addition, you can choose elective modules to broaden or deepen your studies in line with your own interests and ambitions. This way, you grow into a well-rounded entrepreneur ready to make a difference in the hospitality industry.
The program combines theory and practice, which are closely connected. In the first year you will learn the basics of hospitality, such as service, reservations and Culinary Arts, and you will immediately apply this knowledge in our in-house training departments. In the second year you will take on supervisory responsibilities in these training facilities, while also completing a one-day-per-week internship. In the third year you will complete two full-time internships of five months each, one of which can be abroad. Possible destinations include Germany, Austria, Portugal, Cyprus, Ireland, the United States, Aruba, Bonaire, Curaçao, France, Spain, Malta or Belgium. In the fourth year you grow into the role of manager in the training departments, while focusing on entrepreneurship: writing your business plan, financial plan and preparing to graduate as an entrepreneur in hospitality.
The Hospitality Entrepreneurship program is a great fit for you if you are entrepreneurial and results-driven, and if you gain energy from working with people. You are social, communicative, representative, and service-oriented: you find it important to provide guests with the best possible experience. You have strong planning and organizational skills, are flexible and resilient under pressure, and are not afraid to take responsibility. You are also creative and solution-oriented, which enables you to spot opportunities and know how to inspire a team.
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